Luxury Knits for Indian Summers | Purple Potato

Slow fashion for Indian summers, soft, essential, timeless.

We might not have Jackson Hole or the Rockies, but our trails are just as storied: tea estates wrapped in mist, sun-bleached forts on Aravalli ridges, monsoon clouds drifting over Goa’s laterite cliffs. And somewhere between weekend road trips and quiet mornings at home, your clothes stop being just clothes; they become part of the journey.

At Purple Potato, we design knits for these Indian summers and rains. Lightweight, breathable, crafted to last. The kind you roll into a bag without thought, slip on after dusk when the breeze turns cooler, or wear layered over sun-warmed skin on slow afternoons.

Our new collection is shaped by the everyday explorer: women who pause for chai at highway dhabas, pick wildflowers by the roadside, or sit quietly under tiled verandahs watching the rain. Pieces made not to shout, but to belong, to become softer with each wear and to hold the scent of wherever you’ve been.

Luxury, to us, isn’t loud. It’s found in thoughtful details, hand-finished edges, and fabrics chosen to breathe through heat and humidity. Slow fashion, designed and made in India, for real days and real stories.

Knits that travel well, live softly, and stay yours.

Style tip 1: Pair a light cotton knit with linen trousers for early evening walks.
Style tip 2: Layer a sleeveless knitted vest over a crisp white shirt for weekend brunches.
Style tip 3: Pack a ribbed cardigan in your tote — perfect for sudden drizzles or cool cafés.

Discover the collection at purplepotato.in. 🌿